East Ventures on Instagram: "In 2014, Kevin Mintaraga decided to build a wedding vendor marketplace called @thebridestory after a discussion with his wife who is a wedding planner. "I started to do more research and found that the wedding business has a huge annual market size of US$300 billion globally," Kevin said at that time. . In the same year, we invested in the serial entrepreneur's new venture. . Fast forward to today, Bridestory is the online wedding platform with the most visit in Indonesia. Kevin, his co-founder Doni Hanafi, and their team, have inspired, helped, and connected more than 3.5 million couples every year with more than 20,000 vendors. In 2018, it has launched a new marketplace called Parentstory, that focus on child activities. . This week, Bridestory announced that it has been acquired by @tokopedia , fellow East Ventures' portfolio who has become one of the unicorn startups in Indonesia. Through the acquisition, those two startups can synergize their services and harness Tokopedia’s platform and ecosystem to further expand its reach. . As early investors of both startups, we are really excited to see how the joint forces can continue to thrive in the e-commerce market in Indonesia. . Link: bit.ly/EVbridestory . #eastventures #startup #venturecapital"