East Ventures on Instagram: "From the beginning, we have seen Social Bella’s potential and readiness to win the beauty market. Social Bella can differentiate their offering and product to stay relevant to the market. That is the main reason for us to support them continuously in every round since 2015. Earlier this week, Social Bella has announced US$58 million Serie E funding from existing investors including Temasek, Pavilion Capital, and Jungle Ventures. The fresh capital will further boost the company’s growth in Indonesia’s beauty and personal care market. Social Bella is estimated to serve around 30 million users in 2020 through several business unit including SOCO, Beauty Journal, @sociolla , Brand Development, and the newly launched beauty and personal care e-commerce for mom, @lilla_id ."

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